Real businesses.
Work that connects.
A look at how different parts of the marketing programme come together around a client’s business.
Start with Prestige LawnsPrestige
Lawns.
CONTENT / SEARCH / CAMPAIGNSHelp the right customers find the right services.
For a local home and garden business, the website needs to explain the offer, show the quality of the work and connect with people searching in the areas it serves.
The work
The programme brings together service and area-page content, content consolidation, website improvements, search visibility, paid campaigns and email activity.
- Clearer service and location content.
- Case studies and useful customer information.
- Website improvements alongside search and campaign work.
- Reporting to support ongoing decisions.
The connection
Each part supports the same customer journey: discover the business, understand the options and take the next step.
Explore content servicesMK Loft
Boarding.
CAMPAIGNS / CONTENT / REPORTINGConnect marketing activity with the enquiry journey.
Homeowners need to understand the service and feel confident about the business before booking a survey. The team also needs a clearer view of where enquiries come from and how they progress.
The work
The programme combines service and area-page content, case studies, Google and social campaigns, local PR support and customer information.
- Content that answers practical customer questions.
- Campaigns supported by relevant website pages.
- CRM tracking and reporting around enquiries.
- Sales support and clearer follow-up information.
The connection
Marketing and sales can work from a more joined-up picture of the customer journey, from initial interest to the next conversation.
Explore CRM supportBig plans?
Pull up a chair.
Tell us what you’re working towards. We’ll talk through where marketing could help.
Let’s talk about your business